Apparel Deals

The week on the Apparel shelf · week of September 21

Apparel has 29% of its shelf marked down this week, with an average discount of 38% and a median price of $64. That is up from 26% discounted and an average discount of 36% in the week of September 14. Lace front wigs stand out, with 65% discounted and an average discount of 57%. Graphic t-shirts have 49% discounted, while midi dresses have 40%.

Among the deepest brand discounts, DIMA EYEWEAR averages 76% off and Outdoor Voices averages 61% off; UNice averages 58% off. Popsy Clothing has 54% of its items discounted, while Cicy Bell has 1%. Discounts also rose sharply for hair wigs, from 1% to 74%, lace wigs, from 6% to 62%, and lace front wigs, from 12% to 65%.

This looks like a good week to buy if you are shopping for a wig or a graphic t-shirt, but the shelf-wide markdown share remains limited.